Two product strategies to be considered for 3-D PCI Planner™
Bundled 3-D PCI Planner™ pre-installed on the touchscreen based computer device (iPad)
3-D PCI Planner™ software utility downloaded and installed on the existing computer by user
Hospitals for Direct Patient Care
Individual Physician for Case Practice and Training
Medical Device Industry
Hospital Purchases for Direct Patient Care: approximately 1,100 PCI-qualified hospitals in the United States and 5% of the hospital would utilize the 3-D PCI Planner™
Individual Doctor Purchases for Case Practice and Training: there are 80,000 interventional cardiologists in the U.S. if 0.5% of doctors (i.e., 400 doctors) use the 3-D PCI Planner™
Medical Device Company Purchases: special customization requests of 3-D PCI Planner™ service per year from 10 industrial companies
PCI Procedures Per Year: 1,000,000 (one million)
Total Cost Per Year: $12 billion
PCI-qualified Hospitals: 1,100
Number of Interventional Cardiologists: 80,00
Current stage: Prototype, BDEG fund (11/26/2012) from the State of Colorado
3-D PCI Planner™
Competing Software Packages
Outside of US: None
US: FDA - Requires documentation that the technology works
Whitaker Foundation Biomedical Engineering Grants
American Heart Association: Affiliated AHA Grant
National Institute of Health: NIH-RO1 Grant
FDA – Center for Devices and Radiological Health
Cordis Johnson & Johnson Company
Guidant Corporation
Abbott Vascular, Inc.
Medtronic AVE
Boston Scientific Corporation
Cook Medical
W&L Gore & Associates, Inc.
Medical Simulation Corp.
Edwards Life sciences
Philips Healthcare