Implementation Strategies - Detailed Guidance

Evidence-informed techniques to change behavior, address barriers, and support consistent uptake of an intervention in practice.


Implementation strategies are different than your intervention. A big part of pragmatic trials is testing not only if your intervention or program works, but how to make it happen/delivered in the real world. To do this, you need to thoughtfully use implementation strategies.

In this section, we’ll dive into different types of implementation strategies and how they can be used to fit specific contexts. 

Review the guidance by section below. Being clear on these details from the outset will limit future setbacks.

Potential PitfallsHow to Avoid It
Assuming one strategy will work perfectlyReview effectiveness in similar contexts. Adapt or add strategies as needed
Choosing strategies that are too intensive, complex, expensive, or culturally incompatibleAssess feasibility and cultural fit. Co-develop strategies with partners
Selected strategies don’t impact barriers or new barriers ariseUse tools like PRISM or CFIR to ERIC mapping. Conduct or review determinant assessments
Poorly defined or described strategiesUse the Proctor specification tool to clearly define strategy components with your team

 

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